MADE WITH LOVE

ABOUT INFINITY YOGA CLOTHING

ABOUT US

INFINITE STYLE FOR YOGA AND LIFE

Infinity Yoga Clothing is a new range of luxury women’s active wear for the practice and life beyond. From the studio to the street, our urban-inspired yoga wear offers simple elegance and ultra-flexibility for women with a busy day ahead. To inspire the mind, body and soul, our stylish, contemporary apparel can be worked effortlessly into everyday lifestyles – from the yoga mat to life.

At Infinity Yoga Clothing, our aim is to create high-performance garments that enable our customers to harness the power of yoga whilst wearing the best. Our clothing is luxurious yet affordable, without compromising on quality or style.

All leggings are made from super-strength nylon and spandex, which lifts and shapes, providing long-lasting support, as well as maximum comfort and flexibility. Each piece is durable, weather-resistant and specifically designed for use on and off the mat, as both indoor and outdoor apparel. Our range therefore offers maximum flexibility in all senses.

OUR ETHOS

Infinity Yoga Clothing was founded in West London in 2017. Owner and founder, Tami Heer, took inspiration for the brand from her love of yoga, meditation and active, healthy living. Tami is a busy mum of two and has been practicing yoga and meditation for over three years, believing the mindful movement approach as fundamental to wellbeing. Her vision has been to create beautiful pieces that make people feel good from the inside-out, promoting inner strength, peace and confidence to face the day ahead.

The brand logo and identity was Tami’s vision of the number 8 – infinity with a twist. In ancient times, Pythagoras tasked his students with drawing, looking at and meditating upon the number 8 as a way of invoking infinite abundance. The flame symbol at the top of the logo was inspired by the candles that many yogis burn during meditation and the outer circle represents the light of protection which surrounds them, to achieve mindfulness.